This is the second part of a two part series on creating meaningful Facebook connections.
In the first part we discussed how to create meaningful relationships with people that we are already connected with. If you missed it then I highly recommend that you give it a read.
A great place to start when building connections is with those that we have already established a connection but have neglected for a while.
Today we are going to discuss how to create meaningful connections with total strangers on Facebook. Do you know how to find a total stranger and connect with them in a meaningful way on Facebook?
If not then read on and you will learn some tools to do exactly that. If you already know how to create connections in this way you may learn something new or have something valuable to share with the rest of us!
Remember that in order to create a meaningful connection you must take time and go through the proper steps. If you move too quickly you will scare people away in the same way that you would scare someone off if you proposed marriage on the first or second date!
1. Establish Commonality
When you are attempting to create a meaningful connection with someone completely new on Facebook the first thing that you want to do is to establish what you two have in common.
This is a sample message that you can send someone: “Hi there, I see that you post a lot of great insights on the Power of Positive Thinking group! I love your last comment about… because… I love connecting with people who hold the same mindset as myself! What do you do for a living?”
You can use anything that you’d like to build commonality. If you find them on a group then that is an easy place to find common ground. Find whatever it is and use that as a way to build the foundation of your connection.
Spend time thinking about where you want to find people to connect with because the more you target them for your market the more likely that you will be to find someone interested in your business. You may be very involved with a community about training ferrets but that may not be where you want to start if you are looking to build connections for your business. A group or fanpage designed for entrepreneurs would be a better target market.
2. Get to Know Their Struggles or Accomplishments
Next you want to start building a relationship and get a feel for where they are. By asking questions you can find out if they are someone who is struggling with a lack of money and time who you can help in some way. You can also find out if they are doing well and someone that you may be able to help you with your business.
Let the conversation go back and forth a bit and ask them a lot of questions about themselves to find out the answers to the questions that you are looking for. Remember that you are not looking to bring every single person into your business, you are looking for people who are open to your business or to possibly helping you.
3. Be Complimentary and Engage
It’s important not to just fire a bunch of questions at the person because that is obviously not connecting with them. This is all about meaningful connections.
Give them honest compliments, never give a fake compliment because people usually see right through those. Remember, you’re not trying to butter them up. You are trying to engage with them and provide value and create a connection. People tend to like those who like them so if you look for things to like it will warm up the connection all the more.
Don’t limit yourself to only interacting with them on the messages or chat. Respond to their posts, like their statuses, etc. Don’t go overboard and act like a stalker, just be friendly and be yourself!
4. Wait for Them to Start Asking Questions
It won’t be long before they turn around and start asking you questions about yourself – unless you’ve scared them away! People tend to reciprocate relationally so if you ask questions about what they do or dreams that they have they will likely ask you the same questions in return.
When they do give a brief explanation of what you do, leave room for curiosity and they will really start asking you questions. One tactic that is effective is to respond with something that creates curiosity and finish it with, “…but I’d really like to hear more about how your business does…”
Another thing to note is that you should never give out a link for your business unless they directly ask you for it. You can mention that you have a link you that you could share with them but don’t share it until asked!
What are your thoughts? Please share in the comments!
To Your Success,
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